Writing the headline of a trending story by using Google Trends data | Case Study of the Day | 14th Dec 2020

Before we start here is the solution to yesterday’s case study video: – https://bit.ly/3agD23F 

About the Marketing Activity:

Assume that you are in the editorial team of a news site and you need to write a story on the top trending news story of the day. 

Case Study Task:

The task is to find the different ways in which people are searching for a news story using Google Trends. These insights need to be used while making the headline of the news story

Resource to read:

Tool to be used : Google Trends India: – https://trends.google.com/trends/trendingsearches/daily?geo=IN