Sr. PPC Executive – Paid Search @ WebExcel Solutions Pvt. Ltd. | NOIDA

Job Description :

Building on the success of our organic search and PPC services in UK and for our large internal travel portals, we now looking to expand our reach to other clients in UK, USA and India.

We are well known in the Organic Search Marketing arena and we are looking to establish a dedicated paid search team out of our Noida center.

You need to be motivated and a self started, however you will be provided support from our PPC experts. You need to hit the ground running as you will be on LIVE projects from your first day.

You will be working with all major paid search platforms like Google AdWords and Microsoft AdCenter.

Roles and Responsibilities would include:

• Understanding Client Brief and requirements
• Planning a road map and strategy for paid search.
• Setting Benchmarks and Target ROI / CPA
• Executing the PPC road map as per plan.

Main Tasks would include:

• Keyword Research
• Bid Management
• Ad Copywriting
• Improving Quality Score
• Optimization of Campaigns
• Account Management on a daily basis.
• Tracking and Reporting on Key Metrics.
• Social Media Advertising (Paid Promotion on Facebook /Twitter etc)

Knowledge of wider online marketing field like other paid channels and Affiliate Marketing is a plus. This is a challenging role and an excellent opportunity for someone to develop their career in SEM.

Desired Skills & Experience :

It is essential that you have minimum 12 months hands on experience in managing PPC campaigns – either at an agency or in an in-house setup and managing large PPC campaigns from the outset.

The ideal candidate must be GAP certified, smart & a creative thinker, with good knowledge of PPC dynamics and processes. Your role will involve working with a portfolio of clients developing and implementing the strategy and enhancing their SEO and PPC campaigns with the aim of providing maximum ROI.

You will be a go getter and be confident to tackle large campaigns with attention to detail.
you must have string analytical skills and must be able to report on Key PPC Metrics over time.
The role will also require client interaction to some degree and you would be at ease in explaining the PPC process to both technical and non technical audiences.

You will also be required to use your initiative and work of your own accord as the job also entails a high level of planning and personal time management skills.

You would be a team player and we are looking for someone who likes new challenges, is a mentor to junior team members and eager to learn.

Company Description :

If you are passionate about technology, have a hunger for success, not afraid to fail, with an appetite to learn and the confidence to deliver then WebExcel Digital is the place for you.  (www.webexceldigital.com)

We are a business that thrives on the success for their clients and invests massively in their people. We truly believe that our assets are our people, we believe in a balance between work and personal life.

Along with proving Software Solutions, running and managing one of the most loved car rental portals in UK and USA we also create interactive digital platforms for our clients, giving them the power to engage their target audience.

We believe digital marketing is not about how many people you can reach, but how do you engage these people and convert them into influencers.

You will receive a very competitive salary with real career progression.

• A competitive remuneration package with PLI
• Annual Performance Linked Appraisals
• Ongoing training program based around your own performance and career aspirations to ensure you’re equipped with the right skills to develop and progress within our business
• Research and development time to stay ahead of the field by attending industry events
• Access to a range of industry-leading technology, software tools and a development team ready to be briefed on bespoke client centric projects
• A fun working environment in our vibrant, offices, in NOIDA (NCR) with social and sporting events

Additional Information :

Type:Full-time

Experience:Executive

Functions:Strategy/Planning, Writing/Editing, Training

Industries:Information Technology and Services, Information Services, Marketing and Advertising

Compensation:Very Competitive with Perks and PLI

Job ID:3617140

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