Complete responsibility for Paid Search campaigns – SEM (Google Adword)
Run text & banner Ad campaigns through different add channels.
Monitoring and analyze campaigns results through Google analytics.
Google Double click ad expertise.
Generate custom reporting for management.
Good comfort with E-commerce systems and operations and digital advertising media and metrics.
Manage all aspects of SEM, SMM, PPC campaigns across all search engines (Google AdWords).
Build brand through use of social media tools like Facebook, Twitter, Wikis and blogs.
Work closely with the content team to guide online content distribution.
Analyze results and effectiveness of all online marketing programs (Paid & Organic Search), and make recommendations for optimization.
Execute on the customer email marketing strategy, with a focus on audience segmentation, lifecycle and transactional email campaigns.
Strong digital marketing experience including email and site promotions.
Desired Skills & Experience :
Skillful writing & Communications
Ability to undersatnd business & its target audinece
2 Years to 5 Years
Company Description :
One97 is a pioneer in mobile internet services for consumers in India. It has the widest and largest deployment of telecom application cloud platform. Thriving on innovation, One97 delivers mobile content, advertising and commerce services to millions of mobile consumers. Headquartered in New Delhi, One97 is more than 1,000 people strong team with regional offices in Mumbai, Bangalore, Kolkata, Chennai, Dhaka, Lagos and Dubai.
Additional Information :
Functions:Marketing, Advertising, Writing/Editing
Industries:Information Technology and Services, Internet, Online Media