Digital Marketing is a dynamic and tremendous field for growth with the number of job roles. Each particular job encourages you to build up, unique digital marketing techniques. There are many job roles in digital marketing such as campaign designing and content development, engaging audiences through social media and keeping a tab on new and returning visitors. Digital marketing jobs primary moto is creating solid and imaginative advanced advertising systems utilizing PPC, SEO, SEM, Analytics and different procedures to attract traffic to companies, websites and promote a company’s new product and services. Digital Marketing is for creative and innovative people. This job field is highly goal driven and upgrades your insight and innovative skills. Below is the list of roles and Digital Marketing jobs in Mumbai.
Digital Marketing Executive
A digital marketing executive is assigned for online marketing tactics for the company. They plan and execute marketing campaigns, and keep up the supply content for the organization’s site.
Digital Marketing Manager
The basic role of a digital marketing manager is to implement and manage campaigns and promote products on social media platforms and also generate leads on the company website. Optimization of marketing campaigns, social media marketing, email marketing and search advertising with the help of web analytics tools.
Search Engine Optimizer – SEO Executive
SEO specialist or an SEO executive task is to rank up web pages on SERP and increase the website’s traffic. SEO role is blooming each day and jobs are always on high demand. This position is available for any degree candidate but the degree in marketing would be an additional point. Mainly the requirement is previous relevant job experience and top-level technical skills.
Social Media Marketing Expert
Every marketing company has to make its presence on major social media platforms. Here social media marketing expert is responsible for interaction with the targeted audience, promoting a brand and increasing its revenue. A social media marketing expert should have knowledge on every social media platform and how to optimize content and the brand for engagement on social media.
Digital Marketing Copywriter
Good and unique content brings success to web page traffic and leads. There are several job roles for a copywriter. These roles can be a freelancer or as an employee in a company. A copywriter can help the team to regenerate content and helps social media channels with better captions while posting them. The main task is to understand the right audience and their interests. Writing blogs, articles, website content, slogans, etc with creative content outlets such as video, images, infographics as per requirement.
Conversion Rate Optimizer
The most crucial task is to get a positive outcome from the product or service campaign which is launched by a company to meet its objectives. Success metrics in digital marketing is measured with the number of conversions and lead generated. Conversion rate optimizer is responsible for managing, testing and implementing conversions in the digital marketing funnel. Also to optimize marketing conversion paths and lead them to customer conversion rate, functionality is performed by conversion optimizer
Inbound Marketing Manager
An inbound marketing manager is responsible for attracting traffic and converting them to customers and generate solid leads. Propose ideas or improve existing ideas w.r.t challenges, manage rich content like blogs, infographics, reports, webinars, etc which attracts a quality audience and leads.
Content Marketing Manager
Content marketing manager’s role is to manage blogs, campaigns, ebook publications, email communications, video marketing, etc. Clear the business objectives to deliver effective editorial ideas and content strategy. Receiving customer feedback and generate ideas to increase customer engagement towards your product or services.
Digital Marketing Jobs in Mumbai :
Digital Marketing is a progressive field with day to day changes in strategies and new tools to enhance the great outcome. Mumbai is a hub for every job that deals with tech and tech skills. Digital Marketing jobs in Mumbai offers vast opportunities for freshers and more for experienced candidates. Salary depends on different roles and challenges plus the outcome of individual performance. That’s why Mumbai is rightly called as “ THE CITY OF OPPORTUNITIES”.