Job Opening for Digital Content Marketing Specialist at TCS | Media Job in Mumbai| Learning Catalyst Blog

Job Description:-

The Digital Communications & Marketing team, a part of the Corporate Marketing team, focuses on managing TCS’ presence in the digital and social space. The team, in collaboration with business units and marketing teams worldwide, manages all digital assets and campaigns.We are looking for Digital Content Marketing Specialists with relevant experience and skills detailed below:

Number of vacancy: 1

Duration: Full-time (At least 2 years)

Location: Corporate Office, TCS House, Mumbai

Role Description:

Enhancing TCS’ overall presence in the digital and social space. This would include but not be limited to:
• Managing the corporate website
• Collaborating with internal stakeholders for publishing content that is optimized for search engines
• Using web analytics to track and enhance traffic
• Coordinating promotional activities / campaigns on the corporate social media channels

Unique Selling Proposition (USP) of The Role: Opportunity to use your digital marketing ideas and skills for a leading IT company and guide the various marketing units on their digital and social strategies. The learning will be immense, as we are spread across diverse industry segments and geographies.

Required Skill Sets:

– An excellent command over English (American)
– Proven experience in content writing / copy writing and editing
– Usability and user-centric approach
– Exposure to social media
– Exposure to CMS-based authoring tools
– Analytics skills – understanding of GA or similar tools

Desired Experience Range:

3-5 years:
– Handling digital marketing for leading businesses / accounts OR
– Contributing content to corporate or business web sites, preferably in the IT sector OR
– Reporting / editing for a leading business / technology publication OR
– Content writing for KPO companies

Company Profile :-

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