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Digital Marketing Workshop for Doctors

Going Digital For Doctors
Detailed Workshop @ Rs.4500/-

Thank You for your interest in our “DIGITAL MARKETING COURSE FOR DOCTORS”


If you are a DOCTOR and looking or ways to improve the visibility of your clinic, it is important to incorporate a digital-first marketing strategy in today’s world. This special course has been designed for doctors to stay relevant and patient-centric. Advance your practice, boost revenue and save time.
Avail the Discounted course price at Rs.4500/-

Let’s have a look at what we offer
Key Learning’s from our course :
-Showcase your services through a website
-Educate and enlighten with blogs
-Leverage videos to invoke emotions
Optimize to get discovered
Leverage local SEO for higher walk-ins
Go Social to build a strong connection
Adopt a multilingual approach

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Our Credentials

  • Past Participants
  • Corporate Training

Our Industry Faculty

KAUSHIK MHADESHWAR

Client Champion and Partner at Web-StepUp

ASHWINI DESAI

DIGITAL MARKETING TRAINER, SPEAKER AND CONSULTANT

CYRUS SHROFF

DIRECTOR OF KEY ACCOUNTS AT PERFOMICS INDIA

Course Content

  • Auditing your current digital presence 
  • Introduction to new digital marketing tactics
  • Which activities can be done internally and Which can be outsourced
  • Researching on patient behavior online : Search and Social media

Activity : Research on the different search queries used by your target audience on Google and Youtube

  • Optimizing your Google Business Listing 
  • How to choose keywords for making blog posts for your website
  • Setting up your website using ready made themes
  • Implementing a simple chatbot for your website

Activity : Set up a simple website 

  • How to reach out to to 'newer' target audience on Facebook, Twitter, Linkedin and Instagram.
  • New and upcoming features on the platform which you can leverage
  • How to make attractive visuals and videos using ready templates
  • Is there a Science behind making anything viral
  • How to leverage stories : the most trending content format right now

Activity : Improve your current presence and make a content calendar for the next week 


Content Marketing 

  • How to write relevant blog posts
  • How to make info-graphic
  • Useful tips for outsourcing content development
  • Using popular video editing tools for making videos

Activity : Make a Branding video for your

  • Options for generating leads on social media
  • Which are the best ad types for reaching out to doctors and patients.
  • Ad policies when it comes to marketing on Facebook and other platforms
  • Making attractive visuals
  • Tracking performance

Activity : Make a pilot campaign for generating leads on Facebook and Instagram

  • How to setup send and track emails using popular email management marketing tools
  • Using native Whatsapp features like groups, broadcasts in the right manner
  • How to use Whatsapp along with other digital marketing tactics like Email, Social media and also the website
  • How to make an end to end digital marketing plan for your practice

Activity : Set up an email campaign for your practice

Tools Covered

What Our Participants Have To Say

Our Happy Doctors

Past Participants From

Certification

The Learning Catalyst | Blogs