• She/he needs to be a vivid writer who can present ideas and concepts in a simple manner, be skilled in writing clear, concise and grammatically correct copy and use different writing styles that appeal to various target markets, domestic and international.
• Should have excellent interpersonal and communication skills and should be able to work well in a team. The candidate should be able to generate, edit and proof read creative content for:
• Write/Aggregate SEO-friendly content for client websites.
• Writer must bring in his/her own style to the table.
• Help plan and implement social marketing campaigns for specific marketing goals.
• Help design and develop online content strategies for client marketing initiatives(digital).
• Ensure all online content generated is SEO-friendly and consistent with writing style, quality and brand tone of voice.
• Online Content optimization across multiple platforms: Online, Search, Social Media, Email, Blogs.
• Monitor & respond on client social media outlets.
• Help develop & document procedures to manage Web content
• Strategic content for posts and updates on social networking sites.
• Conceptualise and implement ideas for content marketing like contests, tweetups etc
• Keep up-to-date with best practices in writing for the web, social media trends, web usability, web design, and business/industry trends.
Desired Candidate Profile :
Analytical and problem solving skills
• Strong writing, editing, and proofreading skills
• Project management skills
• Strong consulting skills
• Ability to think and act strategically
• Ability to work independently and to exercise judgement
Experience: 2 to 5 years
• Graduate/Postgraduate with a Communications/Mass comm/Marketing Major
• Experience in writing for the Web, content management and internet research
• Experience with social networks and implementation of social media marketing
Company Profile :
Company is a mainline advertising and a 360° communication solution agency involved in creating communication solution that can be deployed across all mediums. With 15 years in the industry, the company has catered to clients across different segments ranging from FMCG, Educational, Pharmaceutical, Manufacturing, Media, Publishing, Banking etc.