Choosing a set of Email templates for promotional mails to be sent to new prospects | BeGalileo – The kids online maths education online app | Case Study of the Day | 10th Dec 2020
Before we start here is the solution to yesterday’s case study video- : https://bit.ly/39RgHcB
About the company :
BeGalileo builds confidence, increases math scores, improves problem solving, enhances brain function and boosts critical thinking
BeGalileo analyses each child’s learning gaps and strengths and goes deeper to find out the root cause of the gaps. They work on filling these gaps to ensure deeper and meaningful learning through personalized instruction, delivered by state-of-the-art artificial intelligence
About the Marketing Activity:
They need to design a set of 5 mails which need to go to the people who fill up a form on the site or book a demo. These need to help build the brand and take the prospect closer to final closure.
Case Study Task:
First the concept behind the mailers needs to be brainstormed based on the study of the site. Next good designs need to be shortlisted from the email template repository website provided in the resources.
Resource to read:
Website of the company: – https://www.begalileo.com/
Email template repository website: – http://reallygoodemails.com/