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Why you should study Web Usability @ Learning Catalyst

2 MONTH CLASSROOM HANDS-ON + ONLINE PROJECT + INTERNSHIP
All rolled into one. Others give lip service to experience, we have a full fledged platform at
www.web-stepup.com to help you with your project experience. Also our placement team is constantly in touch with the industry and will provide you with a 2 month internship.

OLDEST NAME IN DIGITAL MARKETING EDUCATION + AWESOME FACULTY
We are a five year old brand with the best faculty in the business. Don’t believe us – have a look at our faculty page. Also have a look at the previous company executives who have attended
our training.

THE BEST PLACEMENTS IN DIGITAL INDUSTRY
You need a specialist to help you with placements in the the digital world and we have the experience and the right relationships to be help you with this. Have a look at our past placements.

Our Industry Faculty from Mumbai

Beverly D’souza

Beverly D’souza

Account Director
@ Ogilvy One
Rahul Shrivastava

Rahul Shrivastava

Manager – Digital Marketing
@ India.com
Sudish Balan

Sudish Balan

Business Director
@ Tonic Media
Kaushik Mhadeshwar

Kaushik Mhadeshwar

Founder and CEO
@ web-stepup

Program Outline

What is Usability for Web?

What is usability is and how it applies to web

Discovery

Identify the project – New site / Current site, What is the project?, Who are the users and what are their requirements?, SWOT Analysis, Choice of usability methods, Task Analysis

Implementation-1

Parallel design Prototyping (Different ways of prototyping – low fidelity and high fidelity. Tools for prototyping)
Cognitive Walk Through

ROI on Usability

How to sell a Usability Initiative internally. Discussion using a practical example

Process of Product Development on Web

Process of product development and use of usability at different stages

Concept Development

Create PersonasBuild scenarios and write use cases Set measurable usability goals Information Architecture (card sorting – open, close)

Implementation-2

Visual design Engineering and integration Usability testing Assignment with a hypothetical situation

Other disciplines overview

User experience design, information architecture, information design, interaction design, graphic design, visual design, accessibility

  • Classroom Option
  • Venue: Office No-2, Ground floor, Ganga keshav SO, Hanuman Road, Cross Road No.1, Opp- Lakme salon,Vile Parle (E), Mumbai- 400057.
  • Session: Weekend Only
  • Duration: 1 Months
  • Cost: INR 13000
  • Contact: +91 89761 05325
  • Certification: Yes
  • Online Option
  • Venue: Google Hangout!
    .
  • Session: Weekdays and weekend both options available
  • Duration: 1 Months
  • Cost: INR 6500
  • Contact: +91 89761 05325
  • Certification: Yes

Both options include a free two month membership of  Web-stepup (www.web-stepup.com). Web-stepup is a  managed freelancing  platform for web skills.After you are done with our course you can get live project experience on this platform. And also – here’s the awesome thing : Once you have acquired the required score on this platform,you start earning from projects ! 

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