career in android development in india

Why a Career in Android Development is the Next Big Thing

career in android development in india

You’ve already heard about the Android platform and Android apps on Google Play Store, we’ll wager. In fact, chances are that you’re probably using an Android device right now and are also running an Android app on your device without even thinking about it. It’s sort of a given in India. For, although iOS users are aplenty in the country, the considerably vast majority comprises of Android users.

That being stated, it seems pretty obvious that, consequently, a career in Android development could quite well be the next big thing in the technology job market in India. And all you have to do to enter that job market is to equip yourself with the required skills. But, before we bet to what skills you need and how you can get them, let’s elaborate a little more about the scope of a career in Android development and where all you can find such jobs.

Scope for a Career in Android Development:

Like it was already stated above, the current numbers of Android users in India is steadily increasing and has already surpassed the number of Apple platform users in the country. Hence, there is a huge amount of potential in the current IT sector for jobs relating to the Android applications platform.

For one thing, Android apps for mobile devices are skyrocketing in number. And yet, there is always the need for more such apps. For, it’s not only that Android mobile apps include both free and paid apps that help you in your day to day activities (like tracking your diet or your schedule, for example – among many, many other functions). Rather, in addition to this, practically every website and company (or business or organization) out there needs an Android mobile app of their own, in order to be accessible to the vast number of potential customers who use Android based smartphones more than any other new media device. So of course, in just the Android mobile app development sector, there are already a huge number of Android development job opportunities there for the taking.

Right on the heels of the above job opportunity in Android development is another: Support for Android apps. After all, as technology hastens its way to AI and further and further progress, old apps have to be updated and debugged as well to keep up. Else, they’ll all become obsolete far sooner than you could possibly imagine. Plus, let’s not forget that, however much an app is beta-ed, there will most likely always be some minor bug or the other that escapes through the cracks.

Hence, when these bugs become more apparent once Android users download and start using this app, there has to be a technical support team (or person even, perhaps) to sort out these bugs as and when they become apparent, or even to guide a user into adjusting the app for optimal use themselves. Plus, as apps are updated, more features are added to the Android app too. And this too, will require the expertise of technical support.

Yet another category of jobs that you can additionally consider if you’re planning to enter the Android development job market is one in Android hardware solutions. For instance, you could go for jobs that require Android customization or Android optimization, or even a job related to Android platform-based device drivers (among other, similar options).

The “Money” Aspect of Getting a Job in Android Development:

Whatever field of career we go to, one primary factor anyone will consider is the salary or money one can expect to make in the field. So, here’s what a career in Android development will get you: Salaries start from Rs. 15,000 a month and range up to Rs. 18,000 a month, depending on the candidate’s experience, expertise, and position sought for. And, considering the growth of Android development job opportunities in the country, you can be sure that the remuneration is only set to rise even higher as time goes by.

All you’ll have to do to secure yourself is make sure you have the requisite skills for the job and never stop updating yourself regarding the changing technologies of your field.

The Skills Required for a Career in Android Development and How to Obtain Those Skills: 

Knowing Java is a must if you want to go for a career in Android development, as most Android apps are written primarily in Java. However, knowing Java alone isn’t enough.

To be adept and skilled enough to get a job as an Android professional, you not only need to learn Java, but you also need to learn HTML and other programming languages along with a number of general technical skills. Basically, drown yourself in object oriented programming and all the related languages that you can learn and fill your head with. Also, work to get a keen understanding about user interface (UI) as well. And just these two aspects (that is, learning about object oriented programming and UI) will give you marked advantage over others competing with you in this field.

The basic idea behind gaining these above-mentioned skills is that adept Android developers should be able to juggle and switch between programming languages easily as well as understand the necessity of and how to create a good UI. Generally, Android developers will have to learn and manage a new syntax when it comes to programming code. So understanding the workings of various object oriented program code is necessary.

As for how one might gain these skills, the simplest method would be to join a training institute for Android programming. Online training institutes and online training courses for Android development will work well too. But if you’re someone who needs a hands-on experience to learn, joining a regular training institute would work best. Thinking innovatively and being adaptable to different kinds of syntax is essential in this field too. And that’s something a training institute will help you with as well.

The opportunities in this field are vast and (currently) still growing, while there is a huge dearth of proficient professionals. So all you really need is the right skill-set and passion to find a great career in Android development.





Digital Makeover with Mobile Marketing and Advertising

With increase in mobile marketing and advertising, mobile is no longer considered an emerging channel. Along with social media, it’s become an essential part of every digital marketing and advertising strategy. People worldwide are mostly engaged to their mobile screens, which has generated mobile data traffic.















In 1940, the first mobile technology was only available in taxis, police cars, long- haul trucks, ambulances and other emergency vehicles. And in 1993, the first smartphone (with touchscreen) – IBM Simon was launched by IBM. Today, the power of computer is in the palm of your hand; and mobile network subscription with over seven billion people.

Mobile marketing and advertising can reach anybody and everybody, located anywhere, with advertisements reaching their mobile and gauging user attention. Although user’s attention is short, it is frequent – smart phone users check their phones at least 150 times in a day. Smart phones generate loads of data about their user which can be used to push mobile advertisements to a particular target market. Moreover, with the introduction of 4G, faster mobile speed is not a worry.

Mobile Real Time Bidding (RTB) is at the intersection of two of the fastest growing areas within digital advertising as a whole, programmatic buying and mobile advertising. It went mainstream in 2013 with the Twitter acquisition of MoPub, an early leader in mobile RTB technology.However,the explosion in mobile advertising and marketing was as predicted by Google in 2009 by acquisition of Admob for 750 Million Dollar.

In mobile advertisements, it’s the quality traffic that matters rather than just quantity. Henceforth, Cost Per Engagement (CPE) and Cost Per View (CPV) will become the main purchasing models while Cost Per Mille (CPM) will slowly be opted out. Mobile marketing will be more expensive with effective and engaging advertisements. As increasing numbers of users take to mobile devices, brands will adjust their spending budgets with larger allocation to mobile marketing and advertisements.

Users who previously browsed the web on their computers, are now performing 70% of this activity on their mobile phones or tablets. Facebook, Twitter, Instagram, WhatsApp, Vine, and others are drastically becoming  mobile first media and as a brand – being where your consumers are, should be an important step to building your business.

Since the user’s time spent on mobile advertisement is short, creative concept is to be implemented such as dynamic information (including weather or location), integrated mini-game activities, ads responsive to tilts or shakes, or other form of interactivity marketing strategy.
Ad formats in Mobile Advertising are normally standard banners, or expandable banners ( proposed for higher brand recall). Innovative rich media ads, Interstitial Ads, App lists Ads ( variety of apps in a list form) and Video ( Five- and 10-second mobile video spots widely accepted).

Types Of Mobile Marketing and Advertising Strategies

The strategy will depend on your industry or service, target audience, and budget.

App-based marketing:  This Mobile advertising involves mobile apps. There are more than 800000 apps,30 billion downloads and more than 2 billion smartphone users. Services like Google AdMob help create mobile ads within mobile apps.

In-game mobile marketing: This mobile marketing refers to mobile ads that appear within mobile games. These mobile ads can appear as banner pop-ups, full-page image or even video ads that appear between loading screens.

QR codes: QR codes are scanned by users, who are then taken to a specific webpage (to which the code is attached to).

Location-based marketing: Location-based mobile ads are ads that appear on mobile devices based upon user’s location relative to a specific area or business.















Mobile Search ads: Basic Google search ads built for mobile, also featuring add-on extensions like click-to-call or maps.

Mobile Image ads: Image-based ads designed to appear on mobile devices.

SMS: SMS marketing involves feeding a user’s mobile number and sending them text offers.

Mobile rich media advertisements have the ability to increase user’s level of engagement, while mobile search ads is a digital rage with click-to call – this generates genuine users calling for information, who are in consideration stage. This afterthought is why top and mid segment industries have started allocating a budget for mobile marketing and advertising strategy. With Google’s launch of mobile app ads on Search and Youtube, app developers and advertisers can target audience based on their online behavior.

Tags: #mobileadvertising #mobilemarketing #mobileapp #mobileappads #bannerads #mobilertb #clicktocall #mobilesearchads #qrcodes

Google Pushes Mobile App Ads on YouTube and Search

Google has introduced a niche market plan for mobile app developers and advertisers – now, promoting your app is an easy 3 step flow on Search and Youtube. By launching this mobile advertising plan, Google has

Given mobile app ads a new media to target audience.


Job Opening for Android Developer at Brandlogist| Media Job in Mumbai | Learning Catalyst Blog

Job Description : –
Brandlogist is an established brand communication consultancy & is now working on launching a product in the Social Dating Network space .To complete the team we are looking for some brilliant android mobile app developers with 1 – 3 years of experience. The team will be working on products in the SoLoMo – Social Media, Location, Mobile space apart from the regular development work which would come up at Brandlogist which includes Facebook &  mobile applications.

Experience : –  1 – 3 years

Desired Candidate Profile : –
Has developed mobile applications – android
Has good knowledge of mobile UI/UX interfaces
Linux : Comfortable with major distributions and the command line
GIT : Version control
Experience in Java or Ruby

Company Profile : –
A consumer doesn’t exist in silos of print, tv, digital, on ground etc. So neither should our communication. It should flow seamlessly across their lives, integrating with what they find relevant & creating memorable experiences irrespective of the medium.

Source : –   

Job Opening for Senior Android Developers at Mangospring| Media Job in Mumbai | Learning Catalyst Blog

Job Description : –
MangoSpring services are a blend of web and mobile. We are hiring client focused engineers who will take charge of the Android client development at MangoSpring. You will be part of our client development team and be responsible for design and development of MangoSpring’s mobile client platform and applications.

Experience : –   2 years 

Desired Candidate Profile : –

  • B.E or MCA in computer science or related fields with 3+ years of software engineering experience.
  • At least 2 years of experience on Android platform.
  • Experience in building connected mobile applications (as opposed to games) in product based companies is a must.
  • Very good understanding of Object Oriented Programming.
  • Should be able to work independently and with the team.
  • Good understanding of robust software design and development practices.

Company Profile : –
MangoSpring Inc., maker of MangoApps, is a privately held company based in Bellevue, WA. Founded in 2007, MangoSpring specializes in creating social software products for real-time business communication with access across the browser, the PC and the mobile phone.

Source : –

Job Opening for ORM Executive at Group M| Media Job in Mumbai | Learning Catalyst Blog

Job Description : –
Community & Ads Management and Building Networks
Freshers from Mass Media or Mass Comm will also be considered.

Experience : –  0-1 year

Desired Candidate Profile : –
0-1 year of experience in Reputation Management

Company Profile : –
Group M
GroupM is WPP’s consolidated media investment management operation, serving as the parent company to agencies including Maxus, MEC, MediaCom, Mindshare, Catalyst and Xaxis.

Source : –

Job Opening for Android Developer at Experience Commerce| Media Job in Mumbai | Learning Catalyst Blog

Job Description : –
Good understanding of Mobile platforms in general and android in particular. Good understanding of Xcode development platform and android app development and deployment process. Objective C, Object Oriented Programming. Good grasp of digital platforms. Hands on experience in developing and managing apps in App store. Flair for working in Digital Media industry.

Experience : –  1 to 1.5 years

Desired Candidate Profile : –
Qualifications Graduate in any discipline
1 to 1.5 years experience.

Company Profile : –
Experience Commerce
Experience Commerce provides state-of-the art Digital Marketing Solutions for a premium portfolio of Brands in India.
Recognized in the market for our pioneering work in Digital Branding, Assets and Community Management, our services straddle the entire value chain covering Strategy – Creative – Content – Technology – Production – Discovery & Measurement.
The new areas of growth are in Experiential Marketing where we have pioneered solutions in Customer Experience Management (at point-of-sale) and Buzz Analytics – an integrated suite of tools for measuring and tracking Brand Buzz and Campaigns. Both solutions are currently offered as an on-demand platform based service.
Incorporated in 2006, Experience Commerce is recognized as a key player among the leading Digital Agencies in India with marquee clients, technology innovations and multiple awards on their portfolio. It has offices in Mumbai and Bangalore.

Source : –

Job Opening for Android developer at Rockasap Retail Pvt Ltd| Media Job in Mumbai | Learning Catalyst Blog

Job Description : –

  • Extensive experience with requirement analysis, design, development, testing customizations and implementation of software applications.
  • Experience in Android software development Toolkit (C++, C#).
  • Good at soft skills like interpersonal communication, analytical skills, general thinking and teamwork.

Desired Candidate Profile : –

  • Thorough knowledge of using Eclipse IDE integrated with Android Development Toolkit ( C++, C#)
  • Experience in JDK 1.5, Android Framework and with experience in SQLite ,Android SDK 2.0 (or later),Phone Gap, HTMl5, CSS3, SOAP, REST, J Query Mobile, Stench Touch, Socket, network programming.

Company Profile : –
Rockasap Retail P Ltd
RockASAP Retail Pvt. Limited announced its tie up with leading publishers of the country to enhance eBook Collection at Rockstand. As per the contract with the publishers, Rockstand has now an access to their entire book collection and thus it can sell e-book version of their books on its platform for the readers.
 Source : –






Job Opening for Android Developer at Experience Commerce| Media Job in Mumbai | Learning Catalyst Blog

Job Description : –

  • Good understanding of Mobile platforms in general and android in particular.
  • Good understanding of Xcode development platform and android app development and deployment process.
  • Objective C, Object Oriented Programming. Good grasp of digital platforms.
  • Hands on experience in developing and managing apps in App store. Flair for working in Digital Media industry.

 Experience : – 1 to 1.5 years

 Desired Candidate Profile : –

Graduate in any discipline

 Company Profile : –

Experience Commerce

Recognized in the market for our pioneering work in Digital Branding, Assets and Community Management, our services straddle the entire value chain covering Strategy – Creative – Content – Technology – Production – Discovery & Measurement.

 Source : –




Senior Android Developer At S5 Systems Pvt. Ltd. | Media Job in Delhi | Learning Catalyst Blog

Job Description

We are looking for an Android Developer with following requirements:

  • Complete understanding and experience in Android UI development.
  • Should have experience in working with HTML5 / JavaScript based hybrid applications.
  • Experience using Web Services and Data parsing using JSON, XML etc.
  •  Should have developed and delivered Android applications to market.
  • Strong OO design skills, database design and network programming fundamentals.
  •  Strong in Android Java, understanding of thread management, memory management and other aspects of Java for mobile application development.
  • Excellent understanding of REST services and SQL.
  • Familiarity with developing applications for Facebook and social platforms.
  • Good understanding of data structures and algorithms.

Experience: 3 to 7 yrs

Desired skills: JSONRESTSQLAndorid DeveloperUI Developer

Company Profile

S5 Systems Pvt. Ltd.

S5 Mobile Systems is a global mobile application design and development company providing a complete range of services for custom mobile application development for the Android, iOS, Blackberry, Windows Phone 7 and HTML5 platforms. Our services include: 
* Product strategy and market research.
* User experience design.
* Software engineering services.


Senior Android Developers at Survey Analytics| Media Job in Pune| Learning Catalyst Blog

Job Description

  • Primary responsibilities include tech design, coding, testing, debugging and maintenance.
  •  Contributing creatively to the product vision, iteratively solving technology problems from the perspective of the user.
  •  Innovation, development and support for all front-end, online mobile product initiatives.
  • Act as lead Android developer and Android team lead, setting the example and serving as a technical reference.
  •  Maintaining awareness of industry context and the evolution of relevant technology.
  • Representing General UI to internal and external parties.
  • Explain technologies and solutions to technical and non-technical stakeholders.
  • Work closely with other mobile application developers, software engineers and production groups to design, develop, test, implement and support new front-end applications, systems and tools.
  • Participate in the development and preparation of documentation for, but not limited to, procedural, program and user documentation

Experience: 3 to 4 yrs. 

Desired Candidate Profile

  • 3+ years demonstrated experience building large-scale, high-traffic Android apps. (tablet and phones)
  •  Expert-level knowledge of and considerable experience developing with the Android platform APIs, and related technologies.
  •  Good understanding of OO programming and design patterns.
  •  Good understanding of HTML5, JavaScript, jQuery, Ajax and PHP.
  •  Experience working with APIs and Web Services.
  •  Proven ability to quickly learn new technologies.
  • Critical eye for quality in software product design, test-driven mindset
  • Can take ownership of, and set direction for feature development.
  •  Ability to effectively communicate with various business stakeholders, both internal and external.
  •  Have worked with server-side technologies such as PHP or Java.

Company Profile

Survey Analytics

Survey Analytics offers an enterprise grade research platform for collecting feedback to enable businesses, governments and consumers to participate and learn from each other. Through its core businesses of Surveys, Crowd sourcing, Panel Management and Polls — Survey Analytics listening systems enables businesses and governments to touch their customers and constituents through all major channels — including Web, Email, Social Media and Mobile. The self-service and cloud enabled platform empowers companies to execute and deliver on research in real-time and global scale.

The Survey Analytics Platform is used by companies like Motorola, McGraw Hill, CareerBuilder and Agencies of the US Federal government including the FCC, USPS and the GSA.