Facebook Ad Rates in India: Everything You Need to Know About the Cost of Advertising on Facebook in India

https://www.youtube.com/watch?v=caCZZ2UvJYA Facebook, despite facing stiff competition in the advertising arena from other social media platforms (like Twitter, YouTube, etc.), still leads as the best social media advertising platform by a wide margin. With millions of users logged into Facebook everyday – and with new users joining the platform all the time – this platform offers marketing and advertising opportunities like no other. And, the best part is that Facebook is a great advertising Read more [...]

AdSense Rates in India: Everything You Need to Know About Using AdSense Ads in India

https://www.youtube.com/watch?v=UPaB2S_FFlE AdSense, of Google AdSense, is an advertising application that works mainly to help website owners and blog owners to display ads on their site. It works by displaying ads relevant to the content of your site and, based on the interaction the ad gets on your website from users, you (i.e., the website or blog owner) is paid. A Quick Introduction to Google AdSense Google AdSense is mainly used by website owners and blog owners to earn money via their Read more [...]

Banner Ad Rates in India: All You Need to Know about Web Banner Ads and the Cost of Using Banner Ads in India

https://www.youtube.com/watch?v=fyMzHJtoDS8 Web banner ads were all the rage when online advertising was new and novel. However, nowadays, thanks to the popularity of social media advertising, the popularity and usage of traditional web banner ads have declined. However, that's not to say that they have disappeared. Thanks to advertising platforms like Google AdWords and the like, the website banner ad is still in the game, just that it now accompanies a slew of other advertising formats as well. An Read more [...]

5 Case Studies that Show You What a Website Redesign/Revamp can Do for Your Brand

https://www.youtube.com/watch?v=5YdwQzUL4uU When websites first started dominating the digital sphere, there was still a lot of discrepancies that websites could get away with (like broken links, poor grammar, outdated information, etc.). However, with the world moving onto the online realm – with entire interactions, transactions, and even socializing happening online – ignoring your brand and business's website is no longer an option anyone can afford. In fact, not keeping your website updated Read more [...]

Top Indian Twitter Case Studies You Need to Check Out Today

https://www.youtube.com/watch?v=KtPv7IEhWRA Both small businesses and international brands has good marketing scope on Twitter. However, thanks to its micro-blogging and media-rich nature, small businesses especially can take advantage of this platform. Twitter has millions of users creating handles and joining up all the time. Consequently, it is a great platform to connect to consumers and look for new potential customers. Niche marketing is also a great possibility on Twitter thanks to its Read more [...]