» Affiliate Marketing Training Course – Working Professionals

Our Guide to Careers in Affiliate Marketing

Faculty

Anish Sapra
Head – Search Marketing & Digital Media Analytics at Shaadi.com

Umesh Gholap Affiliate Marketing Training Course Faculty Umesh Gholap
Sr. Manager / Product & Marketing
at Online Gaming Start-Up

Details : 6 weeks, Rs.13,000, All sessions on Sat and Sun. Online study material.

Program Outcomes You will understand techniques used by successful affiliate marketing guys. Basics of search advertising and affiliate marketing

Program Outline

	Session Topic	Some of the areas that will be covered
1	Introduction to Affiliate Marketing	Why will Affiliate Marketing be always be around ! Types of Affiliate programs. Comparison between two-tier and residual affiliate programs. Comparison of affiliate with other digital advertising tactics
2	Affiliate Marketing for Affiliates (Site Owners) – 1	How Content = Traffic = Monetise Route to success. How to use the Pre-selling tactic Potential Monetisation models for the site
3	Affiliate Marketing for Affiliates (Site Owners) – 1	How to get free traffic Importance of database building Analyzing Visitor Stats Staying away from Affiliate Marketing scams
4	Affiliate Marketing for Merchants	When should you choose affiliate networks ? Should you outsource this function ? What are ways to Market your Affiliate Program How to motivating affiliates & On Going Costs
5	Introduction to PPC	PPC and Affiliate Marketing How to set-up campaigns and manage them Google Adwords iFAQ (Infrequently Asked Questions) How to leverage Arbitrage Marketing
6	Data Analysis & Profit Boosting	Tools to Analyse Analytics & Admanager What to Analyse (eCPM Vs Revenue) Measuring Performance Goal Settings & Bidding