Catalyst Verdict on Accenture | Learning Catalyst Blog

Summary :

Accenture is a multinational management consulting, technology services and outsourcing company headquartered in Dublin, Republic of Ireland. It is the world’s largest consulting firm measured by revenues and is a constituent of the Fortune Global 500 list. The Mumbai office manages a lot of the P & G global digital outsourcing for the web. In the last six months, SEO Audit & Project Manager profiles have been the most largely recruited profiles. Project Managers get an opportunity to interact with some of the big brands of the world that fall under the hood of Accenture.

Current Jobs Opening :

1. Social Media Monitoring Specialist- The desired candidate will get an opportunity to specialize in client management skills. He will also get an exposure in the traditional media as well as social media platforms like Facebook, Twitter & other blogs | Know more

2. Media & Analyst Relations MGR- The desired candidate will be responsible for the strategy, execution & measurement of Media & Analyst Relations Campaigns of Accenture. His goal would be to build & enhance a favorable image of Accenture in India with all its employees & customers | Know more Career Opportunities in Accenture | Know more

The Catalyst Verdict :

If you want to learn process driven web marketing & want to gain leverage in client management skills then working in such profiles makes a lot of sense.

Recent Hot News : 

Accenture hosted a live webcast of remarks by Chief Financial Officer David Rowland at its Investor & Analyst Conference on Tuesday, Oct. 8 in the New York City | Know More

Accenture has positioned itself in the “Leaders” Quadrant of Gartner’s Magic Quadrant for Enterprise Application Service Providers in China for Two Consecutive Years | Know More

If you found this useful, you might want to download the second version of the ‘Catalyst Verdict’ : a report on the job scenario in the top new media companies in the country. – Click here to download for free.

Digital Marketing Associate job opportunity at mirraw.com |Job in Mumbai | Learning Catalyst Blog

Job Description:

  • Manage and Run Paid Online advertising (Facebook ads, google adwords, retargeting )
  • Manage the companys facebook page and other online assets
  • Manage the companys brand image online
  • Run promotions/contests/events to promote the company brand.
  • Create landing pages to optimize marketing conversions
  • Work closely with the merchandising team to plan inventory driven promotions
  • Manage daily uploads and updates to inventory to assist in marketing
  • Make suitable changes to website product listings to improve conversions

Requirement:

  • Faimilarity with social media and concepts of ecommerce business and marketing
  • Number crunching attitude, ability to look at large amount of data and make sense of it.
  • Focus on sales and ROI driven marketing as opposed to gut feel
  • Familiarity with Excel, Photoshop.
  • Diligence, regularity and discipline to perform daily tasks in a timeline manner.
  • Ability to achieve monthly targets regardless of mitigating circumstances.
  • Experience in Online Advertising is a plus. Freshers are welcome

We bring you handpicked designs in jewellery, clothing and accessories created by talented fashion designers. We are based in Mumbai, India. We distribute worldwide via FedEx, UPS, DHL & Aramex. We have been operating for about 2 years now and have managed to build up a reputable establishment online.

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Senior Digital Marketing Executive job opportunity at Pressman Advertising Limited | Job in Mumbai | Learning Catalyst Blog

Pressman is looking out for smart, talented and enthusiastic individuals for its expanding digital division.

The job profile would include the following:

Digital Marketing :
– Creation and execution of SMS and Email based marketing campaigns
– Analyzing and optimization of email marketing

And Either (SEM/SEO)

SEM:

– Deploying SEM best practices across accounts, campaigns, and devices
– Tracking, reporting and analyzing PPC campaigns
– Utilizing analytics to make data-driven decisions, optimize program performance and improve spend effectiveness
– Keyword research, developing ad copy, budget allocation, landing page selection, CPC and bid management & overall account strategy
– Monitoring advertising budget and increasing ROI and conversion performance through recommendations of new strategies

SEO:

– Keyword research and Meta Tags Analysis and Optimization
– Knowledge on Off page/ On page optimization
– Knowledge of Competitor Analysis, Google analytics and Webmaster tools analysis
– Website content modification for better search engine position
– Weekly and monthly generation of traffic and keywords reports

Eligibility Criteria :

– Candidate should minimum 3 years of hands on experience in SEM, SEO and Digital Marketing (E-Mail Marketing, Online Media, etc.)
– Ability to analyze data through web analytics
– Computer & Web savvy
– Graduates from any stream. Additional qualifications would be an advantage

Company Profile :

 http://www.pressmandigital.com

We are one of India’s leading independent advertising & PR agencies with wide capabilities and a substantial reputation built over more than four decades. We provide advertising, design, media planning and buying, digital and public relations services to hundreds of clients.

Our clients include some of the finest national and international names in industry and business.

Digital Marketing Head job opportunity at Plancess Edusolutions Pvt. Ltd | Jobs in mumbai | Learning Catalyst Blog

Job Description :

We are looking for a dynamic head of Digital Marketing to help us turn Plancess Edusolutions from a bootstrapping start up to a revolutionary name in the e-learning industry.

Job Duties:

  • Developing and managing digital marketing campaigns
  • Understand, define & continuously track evolving consumer needs.
  • Build an efficient marketing budget to execute on agreed brand objectives.
  • To ensure customer engagement
  • Developing & overseeing the social media strategy of the company.
  • Managing online brand and product campaigns to raise brand awareness.
  • Managing targeted sales through a team.
  • To put in a robust sales structure.
  • Guiding people down the line for same & chalk out specific measures for them to achieve the same.
  • Responsibility for planning and budgetary control of all digital marketing.
  • Utilizing a range of techniques including paid search, PPC and SEO.
  • Partner with the analytics team to analyze weekly, monthly and quarterly reports: draw insights, help the team identify optimization tactics and adjust strategy accordingly.
  • Deepen relationship with our customers via 1:1 marketing channels to drive loyalty and repeat purchase.
  • Drive growth in all traffic vehicles (paid and non paid)

Skills & Qualifications Required:

  • A minimum of 4-5 years of marketing experience in digital marketing for e-commerce space.
  • Experience in preparing a marketing strategy and more importantly, delivering on the same.
  • Experience managing a monthly/quarterly promotional calendar and delivering exceptional results.
  • Experience in creating and optimizing Google & Facebook ad campaigns.
  • Experience managing PPC, SEO and Affiliate programs.
  • Strong initiative and leadership potential.
  • Strong understanding of current online marketing concepts, strategy and best practice.
  • Familiarity with managing and optimizing online marketing to differentiate between acquisition and retention activities, minimizing cost per customer acquired while executing strategies to maximize customer lifetime value (CLV)
  • Experience with managing budgets and having a proven record of demonstrating strong return on investment.
Plancess Edusolutions Pvt. Ltd.
http://www.plancessjee.com

Founded by IITians, Plancess EduSolutions is India”s first company providing video lectures delivered by top 100 rankers of IIT JEE. The company provides fresh study material, test series and video tutorials to students preparing for boards, IIT JEE exam and other engineering entrance examinations. With its carefully-designed learning tools and commitment to excellence, the company aims to make it easier for the students to realize their dream of cracking IIT exam. Plancess acts as a one stop solution to all your undergraduate engineering entrance examination woes. Providing valuable support to the student community in every possible way, Plancess ensures that financial constraints don”t play a spoilsport when it comes to getting into your favourite engineering college and building a successful career.

Company Profile :

We are convinced that there is a huge need for a well-organized web platform that caters to the needs of the engineering entrance community. Our content is delivered by top 100 IITJEE rankers which automatically puts us in a separate league as compared to our competitors.
Aspirants will have a wide range of JEE topics to choose from. Our products range from single subject wise topics to comprehensive/full packages. We are also coming up with comprehensive study plan packages of 2 year/1 year durations which will be tailored to each aspirant”s individual needs.
Why we think e-learning (JEE sector in our case) is the sector to be into?
Internet penetration in India is about 8%, way below the global average of 24%
E-learning has the potential to provide customized solutions to learners.
E-learning has the capacity to reach even the remotest parts of the country.
Owing to the changed JEE pattern the importance of schools/boards have increased leaving little room/time for classroom coaching and thereby creating a need for customized/in-house and 24*7 access to study material.

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SEO Specialist job opportinity at Vistaprint India Marketing Solutions Pvt Ltd | Job in mumbai | Learning Catalsyt Blog

Job Description :

Do you have experience in SEO? here is an opportunity to to join our high-growth online marketing team

Vistaprint is a Leading online provider of marketing products and services to small businesses around the globe with corporate headquarters in Venlo, the Netherlands. (www.vistaprint.in)Vistaprint has grown into an e-commerce powerhouse. Around the globe, Vistaprint is revolutionizing marketing and technology and imprinting our unique stamp of excellence on custom products

Your role will involve: 
  • Helping define the strategy for the Organic Search channel
  • Building and runing SEO audits on the website
  • Building and maintaining strong relationships with key internal partners
  • Working with the Technology and Creative teams to define and implement best practices
  • Advocating for internal projects that have SEO benefits
  • Looking for new ways to make social media more prominent for SEO
  • Executing day-to-day activities to meet channel strategies and quarterly objectives

Company Profile

Vistaprint is a Leading online provider of marketing products and services to small businesses around the globe with corporate headquarters in Venlo, the Netherlands. (www.vistaprint.in)
Vistaprint has grown into an e-commerce powerhouse.
Around the globe, Vistaprint is revolutionizing marketing and technology and imprinting our unique stamp of excellence on custom products and manufacturing

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Digital Marketing Specialist at Trionix IT Solutions Pvt Ltd. | Job in Mangalore | Learning Catalyst Blog

Job Description:

Trionix IT Solutions is looking for Online Marketing Executive to help manage and drive both strategic and day-to-day aspects of our social media business. We are looking for a performance-minded Social Media who has the knowledge and the passion to support taking social marketing and social guest experience to the next level. This is a position for Online Marketing Executive with an excellent understanding of digital and social, with a proven track record of success either in-house or agency side.

Key responsibilities:

Strategies Social Media campaigns, Listening, Insights, social advocacy and social presence management

  • Search Engine Optimization/ Marketing strategies & tactics for Services, Industries and GEO/ Language sites
  • Responsive Web design, IA, Usability, User Experience specialist
  • Insights, Trends, reports and analysis from digital marketing campaigns
  • Create and nurture Earn media, Make responsive web presence to make effective Own media, targeted campaigns to get better Digital ROI from Paid media
  • Measure the success of social media activities and create Dashboard reports for management and Marketing teams and analyze & evaluate both existing and potential social media activities and strategies
  • Plan, manage, coordinate and execute all existing and planned social media initiatives for Corporate, Products & Platforms and Units
  • Conduct, gather and analyze market research to determine social media opportunities and competitiveness.
  • Develop business case, GoTo digital strategy, Online Activation for new, strategic initiatives that accelerate revenue growth – whether new country site launches, new product, platforms or new delivery models.

Specialties :

  • Social Media Marketing, Strategy, Campaign and Outreach
  • Search Engine Marketing/ Optimization
  • Social / Web Analytics- Radian 6, Alterian SM2, Cogia, Adobe omniature SIte Catalyst
  • Web Presence management – Responsive Web Design, IA, User Experience, Usability
  • Responsive Web design
  • Online reputation management
  • Online Advertisement
  • Mobile Marketing
  • Digital Marketing ROI
  • Lead Generation
  • Google Adwords.

Trionix IT Solutions Pvt Ltd.

Trionix is a full-service digital advertising, Branding & consultancy agency established in 2010 by tagging the best suitable resources from various universities across the Globe. Being a Corporate Company, adhering to the quality policy and ethics of sharing our experience with your growth made us to land up in UAE & Oman. We manage many national and international media assignments, coordinated by our best professional teams. We are best known for our strategic brand solutions and world-class creative.

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DIGITAL MARKETING MANAGER at Abbott India Ltd | Job in Mumbai | Learning Catalyst Blog

Job Description

  • Conceptualize and drive the Digital Marketing agenda of AIL (currently there is none)
  • Be the one person contact and subject matter expert for all digital/online/mobile marketing In the organisation
  • Make Digital marketing a business building tool such that it features in each marketing teams Strategy and full year plan.
  • Understand the constraints of the pharma industry, and apply best practices from other industries and adapt them to increase the online presence of AIL
  • Work closely with Marketing team to understand issues and challenges and drive Digitally driven programs to tackle them
  • Focus on brand image and business driving innovation
  • Drive Leader Imagery programs at a corporate level in the online space (which will benefit overall Abbott equity and brands)
  • Work on pilots and test markets in the digital area  Be abreast with changing technologies and new ideas to be first in market in the digital space.
  • Train and educate the team on appreciating Digital Marketing, and regularly sharing new ideas And new concepts in the digital space.
  • Manage the Digital Marketing Agency/Agencies and technology vendors.
  • Represent AIL in all interactions regarding Digital with Global, and to ensure approvals for ideas And programs are internally managed across stakeholders.

JOB SPECIFICATIONS:

Skill, Education, Experience
Post Graduate in Marketing
Minimum of 3-4 years’ experience in Digital Marketing in the Non-Pharma space. Either working in a Digital Marketing Agency in a supervisory role, or in a Client Capacity managing Digital Marketing for the organization. Should be able to demonstrate that he has personally conceptualized and executed projects across different industries or businesses. Not purely social media focused. Need a broader digital experience. Good connections in the industry, to get external expertise whenever needed.

KEY COMPETENCIES REQUIREMENTS:

Leadership (Must)
Ability to excite the team, influence others using data and case studies, ability to multi-task across BU’s. Ability to understand businesses, come up with opportunities and then convince the product managers accordingly. Should be self-motivated, and not wait for the BU’s to come up with ideas. Should be able to work as an individual contributor, where the thinking and execution is to be done by the same person.CoreStrong subject matter expert. Ability to stay abreast with new technologies. Acumen to pick up the nuances of the Pharma industry, and work within them, while challenging the boundaries. Strong bent for execution and drive to make things happen.

Qualifications

Post Graduate in Marketing
Minimum of 3-4 years’ experience in Digital Marketing in the Non-Pharma space. Either working in a Digital Marketing Agency in a supervisory role, or in a Client Capacity managing Digital Marketing for the organization. Should be able to demonstrate that he has personally conceptualized and executed projects across different industries or businesses. Not purely social media focused. Need a broader digital experience. Good connections in the industry, to get external expertise whenever needed.

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Urgent opening for BMS/BMM Fresher’s -Digital Marketing at J Group Robotics Pvt Ltd | Job in Mumbai | Learning Catalyst Blog

Job Description :

A digital marketing executive plays a specialized, individual contributor role as part of the Digital Marketing & Analytics team. Through digital and online techniques and analysis, the digital marketing executive pursues specific goals in lead generation, lead qualification, communication, brand building and conversion.

Requirements :

Potential Key Result Areas include:
• End to End execution of marketing projects and campaigns, including ideation, creation of collaterals, distribution of collaterals in various media and measurement and analysis of impact.
• Execution of Search Engine Optimization on a continuous basis
• Execution of Social Media Marketing efforts
• Creation and execution of SMS and Email based marketing campaigns
• Continuous review and active management of website and other online assets

Company Description :

J Group Robotics is a Future-Technology Manufacturing Company that majors in Robotics, headquartered in Mumbai, Maharashtra, India. Established in the year 2013, J Group takes pride in gaining the title of ‘The First 100% Indian Robotics Makers’. As a pioneer in the versatile Indian market, we have committed to promote and channelize Indian Technology by synchronizing future technology and rich and talented human intelligence that is widely available in India.

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Online Marketing Head job opportunity at Teemper lifestyle Pvt. Ltd. | Job in Mumbai | Learning Catalyst Blog

Job Description :

1) Managing Facebook and Twitter Company communities.. and of course growing them by leaps & bounds.
2) Creating Marketing Campaigns by applying different marketing strategies.
3) Websites & Technology Backend Applications for Product Launches, Branding, Promotional Activities & Seasonal Offers.Develop and implement digital marketing strategies with a focus on social media i.e Google ad-words, Twitter, FB, LinkedIn etc.
4) Conceive, create and execute innovative online media & marketing programs.
5) Handle Brand merchandising, CMS, Community Seeding.
6) Establish strong and continuous relationship with client and update them about the new introductions.
7) Presentation of the Creative Ideas and Technology Applications to the client

Requirements :

1) Should be minimum 6 to 7 years of experience in Digital Marketing / Social media marketing/online Marketing.
2) Excellent knowledge of revenue generation through online mkt.
3) Should have a creative and innovative attitude and should be responsible for individually performing the tasks.
4) Excellent written and verbal communication
5) Are highly competitive with other companies that sell similar products.

Company Description :

Teemper is the lion brand. Its a complete menswear brand with its high level of technics and design use to cultivate this brand to reach this heights of success.

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Content Writing expert Required at Hungama Digital Media Entertainment Pvt Ltd | Job in Mumbai | Learning Catalyst Blog

Job Description :-

  • Content writing for VAS based IVR and Text based content
  • Scripting of Content for SMS, WAP, USSD based on Bollywood, Hollywood, Current Affairs, Gossip, Religion, Fashion, Lifestyle, etc to name a few vectors
  • Responsible for Ideating, collecting, collating information based on the requirement as per the time lines desired.
  • Complete assigned task within given time frames
  • Be a good Team Player

Candidate Profile :-

  • Would do with an English Graduate with 1-2 years of work experience in Content and Copy writing.
  • A keen interest in Bollywood and Lifestyle would be an added edge.
  • Should be comfortable in writing in both English and Hindi
  • Should posses the ability to Ideate and conceptualize new products
  • Must be proficient in writing, proofreading, and editing copy.
  • Possess High level of Energy, Integrity, Can-do-attitude, and Passion for Excellence and Team Spirit.

Company Profile :-

Hungama Digital Media Entertainment Pvt Ltd is a leading  media, entertainment and advertising organization.

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